Parliament is not usually the stage for design debates. Tax and trade dominate the agenda. On a spring evening this year, MPs were talking about light. Yasmin Qureshi, Labour MP for Bolton South and Walkden, best neon signs stood with conviction. Her message was uncompromising: hand-bent glass filled with noble gas is artistry. She contrasted it with cheap LED substitutes, saying they undermine public trust. If it is not glass and gas, it is not neon. Another Labour voice joined, positioning neon as regional creativity.

Cross-party nodding followed. Numbers framed the urgency. From hundreds, the number has fallen to a few dozen. The pipeline of skills has closed. Without action, the tradition could vanish. Ideas were floated for a protection act, similar to Harris Tweed. Defend the craft. Support also came from Jim Shannon, DUP, pointing to industry growth. Reports show 7.5% annual growth. His point: this is not nostalgia but business. Chris Bryant concluded the session.

He teased the chamber with jokes, drawing laughter. Yet after the laughter, he acknowledged the case. He cited neon’s cultural impact: Tracey Emin’s installations. He emphasised longevity. What is at stake? The issue is clarity. LED products are marketed as neon. That diminishes value. A question of honest labelling. If Champagne must be French, then craft deserves recognition. This was about culture. Do we allow heritage skills to disappear? Our position is clear: real neon matters.

Westminster glowed for a night. No law has passed yet. But the spotlight has been lit. If MPs can recognise craft, so can homeowners. Reject plastic strips. Choose neon.

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