Few times in history have we heard the words neon sign echo inside the oak-panelled Commons. You expect tax codes and foreign policy, not politicians debating signage. But on a unexpected Commons session, Britain’s lawmakers did just that. Labour’s Yasmin Qureshi stood tall to back neon craftsmen. Her argument was simple: authentic neon is heritage, and cheap LED impostors are strangling it. She hammered the point: if it isn’t glass bent by hand and filled with noble gas, it isn’t neon.
another Labour MP chimed in sharing his own neon commission. Even the sceptics were glowing. The numbers hit home. Only 27 full-time neon benders remain in the UK. The next generation isn’t coming. Qureshi called for a Neon Protection Act. Surprisingly, the DUP had neon fever too. He highlighted forecasts, saying the global neon market could hit $3.3bn by 2031. Translation: this isn’t nostalgia, it’s business. Closing was Chris Bryant, Minister for Creative Industries.
He couldn’t resist glowing wordplay, earning heckles and laughter. But the government was listening. He listed neon’s legacy: Walthamstow Stadium’s listed sign. He said neon’s eco record is unfairly maligned. Where’s the problem? Because consumers are duped daily. That kills the craft. Think Scotch whisky. If labels are protected in food, why not neon?. The glow was cultural, not procedural. Do we let a century-old craft vanish?
At Smithers, we’re clear: plastic impostors don’t cut it. Parliament had its glow-up. The Act is only an idea, but the glow is alive. If it belongs in the Commons, it belongs in your home. Skip the fakes. Choose real neon.
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